Logan Tod & Co conduct two different types of Smart Action project: optimising an existing site and facilitating a site complete rebuild. The basis of both engagements is excellent Customer Insight, coupled with the deployment of our, proven, results improvement process.

Site optimisation : Rolling improvement process >>
Site re-building : Facilitation of a client's site re-development >>

How we help clients redevelop their site
We work in collaboration with your internal team to provide the additional skills and knowledge required to build high-performance websites.

We provide:

• Business case development
• Project scoping
• Project specification
• Project management
• Technology selection
• Persuasive architecture & wireframe creation
• Functional design & copy creation
• Testing (usability & technical)

We leverage the knowledge and skillsets present within your team and combine it with our experience. This reduces risk and costs whilst producing high performance websites.

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