Finance

Increasing the number of applications generated using online applications is the main goal of the financial services team. Understanding how consumers use the Internet to buy mortgages, personal loans or insurance can lead to significant increases in business and a reduction in marketing costs. Below is a list of clients with a brief description of how Logan Tod & Co are helping them.

Greenbee, part of the John Lewis Partnership, offers insurance for your home, car, holidays, weddings and even your pets. Logan Tod & Co has been providing analytical support and detailed analysis to identify quick business wins.

Detailed Webtrends configuration work for the UK retail bank. In-depth segmentation analysis feeding into the online strategy.

An audit of 14 online properties, making recommendations on tag and configuration changes required to support individual site KPI’s.

To discuss your needs contact us for an informal discussion.