TagMan Attribution Blog Post
Read TagMan’s latest blog post of our Attribution Strategy, based on Logan Tod & Co’s Head of Insight, Adrian Nash’s, TagMeet presentation.
Attribution
‘Attribution’ the buzz word at JUMP 2011!
Another successful event organised by Econsultancy yesterday, JUMP 2011 at Old Billingsgate in London. Once again we had some great conversations with old friends and new acquaintances, and Matthew Tod’s presentation “Multi-Channel Measurement & Attribution Analysis” was equally well received with a packed theatre.
We spent a lot of time talking to people about attribution and measurement, with a lot of interest in our recent partnership with Quantivo and their on-demand behaviour analytics solution.
If you’d like to discuss attribution, the Quantivo tool, or request a copy of Matthew’s presentation, do get in touch by emailing emma.mcgurk@logantod.com.
In the meantime you can browse some from the photos from the event.
Logan Tod & Co partners with Quantivo, on-demand big-data analytics solution
We are delighted to announce that Logan Tod & Co is now the official European partner of Quantivo, the leading provider of on-demand big-data analytics solutions.
Through this partnership our plan is to bring high -performance Behaviour Analytics to Businesses Throughout Europe.
Read full press release below: