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Matthew Tod, Chief Executive.
Matthew is responsible for the development of the company. He creates and tests new services and approaches which help improve conversion rates and speed the development of effective websites. Prior to founding Logan Tod & Co he created the Publicis interactive group, and worked with clients like ASDA, Fidelity Investments, Post Office and BT.
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Mike Williams, Director
Logan Tod & Co is led day to day by Mike, he runs the operations and oversees all client engagements. Prior to
founding Logan Tod & Co Mike also helped to develop the interactive group at Publicis, and before that he led the marketing of the pioneering ISP
CompuServe.
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Andy James, Head of Technology
Andy works on all engagements that have a significant technical angle. He is also responsible for maintaining Logan Tod & Co relationships with technology vendors, so that he can advise on those technologies that really make a difference to conversion and coordinate assistance with implementation. Andy has a long technology pedigree, and before joining he was working in the insurance industry.
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Huw Williams, Principal Consultant
Huw excels at understanding complex environments and conflicting objectives. He works mainly on Government and NGO
projects but is a telecoms expert having spent many years at BT, culminating in the launch of the fully functional BT.com.
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Mark Pinkerton, Principal Consultant
Insight is what Mark excels at, he understands consumers, their needs and issues. He brings this knowledge to bear
specifically when it comes to improving the customer experience. He is also the company's resident 'petrolhead' having worked on Renault, Volvo,
Nissan and Mercedes. |
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